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Fund or Fold: Free startup fundraising eBook

Should you raise, bootstrap or walk away? Learn how fundraising really works, with real deal stories, worked examples and simple diagrams.

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Fund or Fold eBook by Mohit Patel, free for first-time founders
Who it's for

Written for founders raising for the first time

If any of these sound like you, this eBook is written for your situation.

First-time founders preparing a pre-seed or seed round

Founders raising without a warm investor network

Anyone about to sign a SAFE or a first term sheet

Founders still figuring out to raise external capital or not

Inside the eBook

What you'll learn inside

Every chapter ends with one concrete thing to do this week.

Whether you should raise money right now
How investors think, and the three things they judge
Which investors fit your stage, and how much they invest
How much to raise without giving away too much
How dilution and the option pool shuffle really work
Pre-money vs post-money valuation, and how SAFEs convert
How to build a story, a deck and a data room investors trust
How to read a term sheet, close your round, and know when to fold

19 chapters · 18 diagrams · 6 worked examples · 1 action step per chapter

Mohit Patel
About the author

Mohit Patel

Mohit Patel has spent 10+ years in deals, from domain brokerage to M&A and capital raises as Founder and CEO of InstaFlip®. Fund or Fold is the eBook he wishes every founder had read before their first negotiation.

More about Mohit
Leo Angelo
Mark Marino
Asaf Shamly

LINKEDIN RECOMMENDATIONS

What clients say about Mohit

I have entrusted a handful of domains to Domaining Ocean for outbound marketing and brokering, and I am glad that I did. They represented us in the recent FIBR.com sale. They conducted successful negotiations that increased the "final" offer by 50% and concluded with a win-win-win transaction.

Leo Angelo, Owner, Domaincracy.com

Read the recommendations
Fund or fold faqs

Common questions about eBook

Yes. Enter your email and it arrives straight in your inbox. No card, no catch.

First-time founders deciding whether to raise, how much, and from whom.

PDF, 19 chapters. Each one ends with one thing to do this week.

No. It’s practical guidance from 10+ years of deals. Talk to a lawyer before you sign anything.

No. It’s most useful before you raise, so you know the terms before you’re in the room.

Read a term sheet, spot bad terms, and decide whether to raise or bootstrap.

Mohit Patel, Founder & CEO of InstaFlip®, who has advised founders on exits, acquisitions and raises for 10+ years.

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